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Valerie Rivera

Meet our Founder

Valerie Rivera is a marketing professional, event producer, model, and entrepreneur passionate about helping women build confidence and unlock their full potential.

​Her journey in the fashion and media industries began in Puerto Rico, where she was featured in Ocean Drive Magazine Puerto Rico and later joined the publication from a marketing and executive leadership perspective. She further strengthened her expertise through studies in Fashion Journalism at Vogue College in London, gaining valuable insight into the global fashion and editorial landscape. She later continued her career with Modern Luxury, the largest luxury lifestyle media company in the United States, working with renowned publications including Ocean Drive, Miami Magazine & Art Basel.

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As a model, Valerie has appeared in fashion campaigns and runway shows for both local and international designers. She has collaborated with brands such as Etam Paris and Sephora and served as a brand ambassador for Aronik Swimwear, gaining valuable experience across various sectors of the fashion and beauty industries. Valerie has also walked for leading fashion platforms, including San Juan Moda, one of Puerto Rico's premier fashion events.

How MAGNØ Was Born

In 2021, she founded MAGNØ, a fashion platform dedicated to discovering, developing, and empowering model talent while producing fashion events that connect designers, brands, media, and creative professionals. Through MAGNØ, Valerie has produced fashion events, magazine projects, portfolio development experiences, and mentorship opportunities that have helped participants gain exposure on major stages such as Miami Swim Week, New York Fashion Week season events, Miami Magazine, Ocean Drive, and runways across New York City, Miami and Puerto Rico. Several MAGNØ participants have gone on to sign with respected agencies, including MMG Models New York.

A New Chapter:
New York City

Today, Valerie brings her experience in fashion, media, marketing, and event production to New York City, where she continues her mission through MAGNØ; a fashion platform dedicated to empowering talent and creating meaningful industry opportunities. Through the MAGNØ Model Camp, curated runway productions, brand activations, and collaborative fashion experiences, MAGNØ brings together models, designers, brands, media, and creative professionals in an environment designed to inspire growth, connection, and creativity.

Valerie believes that fashion is about much more than walking a runway; it's about building confidence, creating opportunities, fostering meaningful connections, and bringing people together through experiences that celebrate creativity, collaboration, and self-expression.

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